Fiat set to launch 1.6-liter Linea in July August 2010
Fiat India which has failed to make a mark in the recent years is yet again thinking of making a comeback, the company has recently planned to release Linea 1.4 TJet and Punto sports car in July August 2010. Ravi Bhatia, vice president – Commercial for Fiat India said, “We have been getting a lot of requests from consumers asking for the Linea 1.4. Keeping that demand in mind, we will be launching the same in July. We would also be introducing Punto Sports sometime that period although work is still on the same and so any exact timeline is difficult.” The Punto Sports is expected to be in the range of Rs 7 – 7.5lakhs but as another Fiat official says no valuation can be attributed right now.
Fiat India officials recently had said that they would be introducing variants of its successful models like Punto and Linea all through the year. “The reiterating fact that the ‘haunt’ Indian consumers had on buying Fiat cars is no longer present with localisation coming in and more service centres being opened across India,” said Bhatia.
On any new products to be launched, he said that this year will see more or less only variant launches but the company is working on new products though nothing can be revealed at this point of time.